Taking the sweetness out of the ‘Share a Coke’ marketing campaign: the influence of personalized labelling on elementary school children’s bottled drink choices
-
F. McDarby; D. O'Hora; D. O'Shea; M. Byrne
Taking the sweetness out of the ‘Share a Coke’ marketing campaign: the influence of personalized labelling on elementary school children’s bottled drink choices Pediatric obesity